20 Best Korean Skincare Brands

Korean skincare has taken the beauty world by storm, renowned for its innovative formulations, high-quality ingredients, and effective results. With a focus on hydration, anti-aging, and achieving that coveted “glass skin” glow, Korean beauty brands offer a wide array of products to cater to every skin type and concern. From luxurious, herbal-infused creams to fun, fruit-powered masks, there’s something for everyone in the world of K-beauty. In this article, we’ll explore 20 of the best Korean skincare brands that have earned their place in the hearts and routines of beauty enthusiasts worldwide.


Overview: Known for its innovative water science technology, Laneige offers hydration-focused products that leave skin looking dewy and refreshed.

Popular Products: Water Sleeping Mask, Lip Sleeping Mask, and Water Bank Hydro Essence.


Overview: Innisfree focuses on natural and sustainable ingredients sourced from Jeju Island. Their products are gentle, effective, and environmentally friendly.

Popular Products: The Green Tea Seed Serum, Orchid Enriched Cream, and Jeju Volcanic Pore Cleansing Foam.

Etude House

Overview: Etude House combines fun packaging with effective formulations, offering a wide range of affordable skincare products.

Popular Products: SoonJung pH 5.5 Relief Toner, Moistfull Collagen Cream, and Dear My Lips-Talk Lipsticks.


Overview: Sulwhasoo integrates traditional Korean herbal medicine with modern science to create luxurious, anti-aging skincare products.

Popular Products: First Care Activating Serum, Concentrated Ginseng Renewing Cream, and Overnight Vitalizing Mask.

Dr. Jart+

Overview: Known for its dermatological approach, Dr. Jart+ offers innovative solutions to various skin concerns using advanced technologies.

Popular Products: Cicapair Tiger Grass Cream, Ceramidin Cream, and Dermask Micro Jet Clearing Solution.


Overview: COSRX focuses on simple, effective, and affordable skincare solutions that target specific skin issues, particularly acne and sensitivity.

Popular Products: Advanced Snail 96 Mucin Power Essence, Low pH Good Morning Gel Cleanser, and BHA Blackhead Power Liquid.


Overview: Missha combines quality ingredients with affordable pricing, offering a wide range of skincare products for various skin types.

Popular Products: Time Revolution The First Treatment Essence, M Perfect Cover BB Cream, and Super Aqua Cell Renew Snail Cream.

The Face Shop

Overview: The Face Shop offers a variety of skincare products that are inspired by nature and formulated to address specific skin concerns.

Popular Products: Rice Water Bright Cleansing Foam, Chia Seed Hydrating Emulsion, and Jeju Aloe Fresh Soothing Gel.

Tony Moly

Overview: Known for its playful packaging, Tony Moly offers effective skincare products that combine fun with functionality.

Popular Products: I’m Real Sheet Mask, Egg Pore Blackhead Steam Balm, and Magic Food Banana Sleeping Pack.

Banila Co

Overview: Banila Co focuses on creating clean, radiant skin with their popular cleansing balms and other skincare products.

Popular Products: Clean It Zero Cleansing Balm, Dear Hydration Boosting Cream, and Miss Flower & Mr. Honey Cream.

Son & Park

Overview: Created by two renowned makeup artists, Son & Park offers minimalist skincare products that focus on achieving radiant, glowing skin.

Popular Products: Beauty Water, Beauty Filter Cream Glow, and Flawless Pore Pact.

Dear, Klairs

Overview: Dear, Klairs provides gentle, simple skincare solutions that are suitable for sensitive skin and free from harsh chemicals.

Popular Products: Rich Moist Soothing Serum, Freshly Juiced Vitamin E Mask, and Supple Preparation Facial Toner.


Overview: Neogen utilizes advanced biotechnology to create innovative skincare products that deliver visible results.

Popular Products: Real Ferment Micro Essence, Bio-Peel Gauze Peeling Wine, and Day-Light Protection Sun Screen.


Overview: As one of Korea’s leading luxury beauty brands, Amorepacific combines traditional Asian botanicals with advanced skincare technology.

Popular Products: Vintage Single Extract Essence, Time Response Skin Renewal Creme, and Moisture Bound Rejuvenating Creme.


Overview: Mediheal is famous for its sheet masks and innovative skincare solutions that cater to a variety of skin concerns.

Popular Products: N.M.F Aquaring Ampoule Mask, Tea Tree Healing Solution Essential Mask, and Collagen Impact Essential Mask.

Beauty of Joseon

Overview: Beauty of Joseon draws inspiration from traditional Korean beauty secrets, using natural ingredients to create effective skincare products.

Popular Products: Dynasty Cream, Radiance Cleansing Balm, and Ginseng Essence Water.

Glow Recipe

Overview: Glow Recipe focuses on fruit-powered skincare, offering products that are fun, effective, and suitable for all skin types.

Popular Products: Watermelon Glow Sleeping Mask, Pineapple-C Bright Serum, and Avocado Melt Retinol Eye Sleeping Mask.


Overview: Isntree emphasizes the use of safe and natural ingredients to create effective and affordable skincare products.

Popular Products: Hyaluronic Acid Toner, Green Tea Fresh Toner, and Clear Skin PHA Sleeping Mask.

Thank You Farmer

Overview: Thank You Farmer combines traditional farming techniques with modern skincare technology to produce natural and effective products.

Popular Products: True Water Deep Serum, Miracle Age Repair Emulsion, and Back to Iceland Cleansing Water.

By Wishtrend

Overview: By Wishtrend focuses on providing solutions for various skin concerns using high-quality, effective ingredients.

Popular Products: Pure Vitamin C 21.5% Advanced Serum, Acid-Duo 2% Mild Gel Cleanser, and Green Tea & Enzyme Powder Wash.

These Korean skincare brands are renowned for their innovative formulations, effective results, and use of high-quality natural ingredients. Whether you’re looking for hydration, anti-aging, or acne solutions, these brands offer a wide range of products to meet your skincare needs.